The web has long been home to tricksters, and every year when April fool’s Day comes around, there are a swag of online pranks that actually do fool a few people. When giants like Google and Virgin Atlantic are behind the pranks, it’s easy to see how some naïve searchers can be momentarily stunned.
This year, Google released a video for all it’s Gmail users called Gmail Tap, similar to the one last year - Gmail Motion, a yoga-based motion detection system! Gmail Tap centres around the idea that a traditional keyboard has too many keys and can confuse people. Enter Gmail Tap, and the re-surgence of the Morse Code! Watch this video to see the trick in action. Using LL Cool J as a beta tester was a dead giveaway.
In SEO news, Google Search also tricked a few with the fake release of “Really Advanced Search’, seemingly allowing users to search based on rhyming slang, innuendo and thoughts.
There is no such thing as Virgin Volcanic, but on the 1st April this year, an ‘announcement’ was made that Richard Branson was in the middle of building a craft that would take visitors to the centre of the Earth by drilling through the centre of a live volcano. Hollywood stars such as Tom Hanks and Seth Green ‘lent’ their quotes to the venture.
Tom Hanks: "A window seat for a journey to the liquid core or our home planet would be a bargain at twice the price!"
Geeky merchandising site Think Geek outdoes itself every year with fake merchandise for it’s avid customers. Unfortunately, the items are usually such a hit that hundreds on outraged geeks demand the product be made in real life so that they can buy them. 2010’s Canned Unicorn Meat and Monolith Action Figure are just two from 2010 that ended up being made especially for the site. This year, taking a cue from the popularity of TV show Game of Thrones, they spoofed a product called “Fire and Blood perfume” . Board game enthusiasts would have been excited about “Hungry Hippos For iPad” – using the iPad as a virtual game board. See them all here: http://www.thinkgeek.com/stuff/looflirpa/