February 7th, 2012
Your page title is one of the most important parts of any web page; it is the first impression of your site that a searcher will see in search engine results. From a user perspective, your page title and description might be the sole reason that a searcher will click through to your site, so making sure it is relevant to what you are selling or writing about is imperative. Read the rest of this entry »
Posted in SERPs |
January 30th, 2012
Few things will annoy users on your website more than a cluttered shopping cart. If your cart or download section requires registration, and information you wouldn’t tell your doctor, then you may be turning away customers; customers you fought long and hard to acquire through SEO and internet marketing. Read the rest of this entry »
Posted in Website Marketing |
January 18th, 2012
At any given time, Google will only display 11 ads at most on their search results pages (SERPS). If you want to be seen here amongst your competitors, you’ve got to be prepared to part with the dollars. But what if we could reach new customers while paying a fraction of the cost? Read the rest of this entry »
Posted in Google Adwords |
January 5th, 2012
Voice activation on a mobile phone is nothing new, however if you can remember the pain of trying to initiate a call, or send a text with the inbuilt voice activation in various handsets, you are bound to be sceptical of all the new products out there claiming to be almost flawless. Read the rest of this entry »
Posted in Mobile Search |
December 14th, 2011
If your website is no stranger to SEO, you will already know the importance of building your site’s reputation through online marketing. While it’s very true that attracting links and having a high visibility in search engines are a big part of your website’s popularity, some on page factors may send your potential clients elsewhere, even if you do rank number one for your most valued search term. Read the rest of this entry »
Posted in Website Marketing |
December 6th, 2011
If you’ve ever become frustrated with the quality of maps and info stations in airports, malls and city centres, you’ll be pleased to know that it may soon be all in the past. Google Maps has introduced indoor mapping and floor plans to it’s already information rich maps application. Read the rest of this entry »
Posted in Google Places |
November 16th, 2011
There is a lot of information out there with advice on what to do for SEO, keyword research and link building, but what are the things that you or your SEO company should be avoiding? As we discussed in a previous post “Are you sabotaging your SEO?” there are activities that SEO beginners might get involved in that might not be in the best interest of your website, and some can even get you penalised in Google or de listed! Read the rest of this entry »
Posted in Search Engine Optimisation |