SEO Perth | White Chalk Road

Posts Tagged ‘ SEO ’

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Optimise by Targeting People over Algorithms

Wednesday, June 29th, 2011

SEO is all about optimising your website in order to improve the rankings of your pages on the search engine results pages. In the past SEO experts have been aiming to tick all the boxes with the search engine algorithms in order to help pages reach the number one position. This is still the aim today, but the difference is that now one of the major factors involves user satisfaction. (more…)

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Posted in Search Engine Optimisation |

Implementing SEO into Your Marketing Campaign

Tuesday, June 14th, 2011

If you are hoping to see your brand, new business venture or products hit the market positively then you will need to use the Internet in your marketing. Thankfully the Internet provides a lot of excellent tools which can be used for free in order to be seen and be heard. Furthermore the Internet is very assessable and the marketing campaigns can be a lot cheaper compared with television advertising campaigns and printed material. However these are still areas of marketing which do have a lot of weight behind them and are greatly beneficial to business. (more…)

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Posted in Search Engine Optimisation |

Google Analytics Aiming to Make the Web Faster With Site Speed Report

Sunday, June 5th, 2011

It is clear that the speed of your website will have an effect on your SEO and visitors. If pages take too long to load then within a few seconds the user will quickly navigate away from your pages. People want to have information as quickly as possible, and this means that many will not have the patience to wait for your website to load when someone else’s can gratify them instantly. (more…)

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Posted in Google Analytics |

The Final Word on Meta Keyword & Description Tags

Tuesday, October 12th, 2010

When trying to optimise your website for the major search engines like Google, Bing, and Yahoo, it is important to understand which factors to focus your time on and which to disregard. Many people put way too much emphasis on the meta keywords and meta description tags. In the early days of the search engines, these meta tags were actually quite important for your search engine rankings. However, this is no longer the case. Let’s take a closer look at what these tags actually mean to your search engine rankings. (more…)

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Posted in Search Engine Optimisation |

How to Detect Poor SEO Consultants or Companies

Wednesday, July 7th, 2010

Anyone who’s anyone in the SEO biz will remember about half a year back when Derek Powazek went on a wild-eyed, mouth-foaming diatribe against SEO.  ”SEO is not a legitimate form of marketing…SEO is poisoning the web…you’re sacrificing your brand integrity in a Faustian bargain for an increase in traffic that won’t last the month.” (more…)

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Posted in Website Marketing |

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