Felicity has over 10 years’ experience in B2B and B2C marketing, having worked in both agency and in-house roles in the UK, Perth and Melbourne.
Her experience spans marketing strategy, brand development, PR and events management. With a proven track record in strategic marketing, Felicity is driven by a desire to grow clients’ businesses across the digital landscape, through SEO, PPC and social media.
She also has a passion for writing and has created content for a range of different media and target audiences.
Felicity holds a degree in Arts & Communications from the University of Western Australia and an Advanced Diploma in Business Management & Marketing. She is also a Google Ads and Google Analytics Accredited professional.
She loves family fun and games, interior design and playing with her dog. She also loves to travel and ski.
Key Individual Certifications
Google Analytics
Search Ads
Google Mobile Ads
Google Display Ads
Google Shopping Ads
Google Video Ads
Digital Garage
B2B SEO Copywriting
SEO Copywriting
Read Felicity Allen's Articles
Back to Basics: The Key Differences Between SEM, SEO & PPC
