18 April 2011
Can slow loading times make websites lose out in Google? Learn about how load speeds fit into the Google Algorithm and effect your SEO
8 April 2011
In a bid to match, or even trump Facebook in the social search arena, Google has announced the launch of the ‘+1’ button. Not yet launched in Australia, the +1 button will appear in Google’s search engine result pages, Google Adwords ads, and any private page where the button has been embedded (as Facebook allows you to do with their ‘like’ button). Used in a similar way to the Facebook ‘like’ button, the +1 button will be used to recommend pages, Ads and search engine result links to the public and your Google social network. Both Facebook and Google’s ‘social’ buttons will help web users judge the value of content recommended by others, however the main difference is that Google’s +1 button will publish the recommendations within their search results to everyone whereas Facebook publishes ‘likes’ to your Facebook wall and pages with an embedded ‘like’ button.