24 September 2012
Let your happy customers do the marketing for you
10 September 2012
West Australian businesses are leading the country in online presence.
3 September 2012
With the skyrocketing popularity of using social networking as part of your marketing mix, it’s becoming apparent that most social media platforms rank content that is interactive a bit higher than a simple status update. Facebook’s Edgerank algorithm is a classic example, it ranks updates based on weight as well as affinity and time. The weight portion is how important Facebook sees a certain update. Images and videos are heavier ‘weights’ than a text status update. Affinity is based on the interaction between the user and the poster, and time is.. well how old the post is.