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White Chalk Road Named One of Perth’s Most Influential Businesses

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    Awarded title for enriching Perth business community with online marketing knowledge

    White Chalk Road has been named one of Perth’s most influential businesses at the 2015 NifNex Awards.

    The NifNex Influential 100 Awards were created to honour the small business sector, which is often overlooked by other big business awards. In particular, the awards celebrate the most well connected and dynamic individuals within Perth’s small business community, who are doing something proactive in their local business communities to help and give back.

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    Charles Ryder, CEO of White Chalk Road, is a very active member of the business community in Perth and Victoria Park in particular. Charles is passionate about teaching the wider business community about the benefits of online marketing and SEO services for their business. As well as offering these services through the business, Charles also runs workshops and training events at the White Chalk Road Victoria Park offices to offer practical tips to business owners and marketing managers to improve their online presence, leads and sales.

    Charles Ryder commented: “We are delighted to be honoured by the NifNex Influential 100 Awards for the second year running. Since establishing White Chalk Road 15 years ago I have been passionate about enriching the wider business community in Perth with a greater knowledge and understanding of how businesses of all sizes can boost their sales and profitability using search marketing techniques. Small to medium businesses can really benefit in particular, as search engine optimisation gives them the opportunity to gain exposure online and compete with bigger brands, where they might not have the budget to be in the same space as those larger brands through more traditional marketing and advertising platforms.”

    White Chalk Road is also a member of the Local Chambers of Commerce, often participating in and hosting Chambers events throughout the year, including an event this week at the WCR offices, where Charles Ryder presented guests with ‘Five Ways to Increase Sales Online’.

    The Bollywood-themed NifNex gala awards night was staged at Platinum Function Centre in Westminster and attended by more than 300 people including Hon. Alyssa Hayden MLC; and the Consulate General of India Mr. Subbarayudu.

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