Targeted and measurable display advertising on a smart network
We use the Google Display Network to run eye-catching and efficient display ad campaigns across more than 2 million popular and niche websites. A powerful combination of contextual and audience targeting helps us find and reach your target audience.
Unlike other ad networks, the Google Display Network is a smarter network that lets us buy ads in real-time, at prices that are determined in an auction, with complete transparency. So how does this differ from a demand side platform? Most websites sell their banner advertising space directly to customers who are interested in reaching the target audience of that website. In this traditional ad buying method, the website owner will sell you the advertising space for a certain period of time at a price dictated by them. However, it's rare that they are able to sell ad space on their website for every day or every hour of every day. In that case, when they can't fill their ad space with direct banner ads, they turn to the Google Ad Network and allow Google to auction that space to the highest bidder. This often results in highly discounted advertising rates on high quality websites, allowing you to reach thousands of internet users without having to negotiate prices with each and every website you wish to advertise on.
The Google Display Network is like having a stock broker manage your portfolio to meet your investment goals, as opposed to managing each element yourself through a broker platform.
Why should you use our Display Ad Management service?
With our intricate knowledge of the Google AdWords tool, we can help you achieve your desired campaign results, whatever they may be - reaching a specific target audience or generating a certain number of conversions.
We can also help you to create the display advertisements via the generation tool within the Google Display Network, which will pull design elements straight from your website, ensuring consistent branding messages. Alternatively we can work with your graphic designer to achieve ad creative that will work well with the display network.
Whether you are local, regional, or global, our Google Display Network ad management service offers the scale you need and services to help you make the most of every dollar.