Felicity Allen Search Marketing Manager

Felicity has over 10 years’ experience in B2B and B2C marketing, having worked in both agency and in-house roles in the UK, Perth and Melbourne.

Her experience spans marketing strategy, brand development, PR and events management. With a proven track record in strategic marketing, Felicity is driven by a desire to grow clients’ businesses across the digital landscape, through SEO, PPC and social media.

She also has a passion for writing and has created content for a range of different media and target audiences.

Felicity holds a degree in Arts & Communications from the University of Western Australia and an Advanced Diploma in Business Management & Marketing. She is also a Google Ads and Google Analytics Accredited professional.

She loves family fun and games, interior design and playing with her dog. She also loves to travel and ski.

Key Individual Certifications

Read Felicity Allen's Articles

Back-to-Basics-The-Key-Differences-Between-SEM,-SEO-&-PPC

Back to Basics: The Key Differences Between SEM, SEO & PPC

In the digital realm of online marketing, there is a myriad of industry-specific terminology and...
Link-Building-Why-Quality-Wins-Over-Quantity

Link Building – Why Quality Wins Over Quantity

It’s no secret that link building is a vital component to any SEO strategy. In...
Google-Partner-Blog

White Chalk Road’s Google Partners Connect Event

Our recent Google Partners Connect Event brought eager business owners and leading digital experts together...
Why-Your-Business-Needs-to-get-Serious-about-Social

Why Your Business Needs to get Serious about Social

No-one can deny that social media is a well-trodden global phenomenon, with many of us...