Sarah is a born-and-bred Perth local, with over two decades of industry experience. Sarah brings a wealth of high-level expertise to her role as General Manager at White Chalk Road, having worked across Perth and Asia in the media intelligence, advertising, and content marketing sectors, with a proven track record of leading teams and delivering results for well-known WA brands and state government departments.
Sarah holds a Bachelor of Arts in Mass Communications (with a major in Marketing & Public Relations) from Murdoch University. She is passionate about driving measurable growth and delivering transparent, measurable results for her clients.
Outside of the office, Sarah is a certified Marriage Celebrant, helping all couples in love say “I do”. When she isn’t officiating weddings or leading the team at WCR, Sarah loves a good wine tasting adventure, cheering on the Fremantle Dockers, or relaxing with her cheeky Jack Russell, Emma.










