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What Not to Say in AdWords Copy

Google Ad Copy plays a critical role in the success of your website and campaign. Whilst an article can include top keywords and provide consumers...
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How to Write Good AdWords Copy

Make Ads as Targeted and Specific as Possible Before you begin drafting your ads you need to make sure you have your Paid Search Campaign...
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Using the AIDA Principle to cut Adwords costs

At any given time, Google will only display 11 Google Search Ads at most on their search results pages (SERPS). If you want to be...
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New Ways to Analyse Keyword Performance

If you are already taking advantage of SEO services, then you will probably be aware of Google Search Ads; the pay per click paid search...
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A New Way to Target Customers

Adding pay-per-click to your online marketing mix has always been a great way to drive traffic to a site instantly, and now there is a...
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Is your Google Adwords Account Being Mismanaged?

If you are a small business owner who outsources your pay per click marketing efforts, then it is important to make sure that you are...
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5 Top AdWords Landing Page Tips

As I mentioned in my previous post, setting up a successful Google AdWords campaign isn't as simple as just stuffing a few "relevent" keywords into...
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Some Google AdWords Best Practises

One of our main business offerings is Google AdWords consulting and management services. We manage close to $1,000,000.00 worth of adspend per year through Google...

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