Sana Living

Sana Living are registered NDIS housing providers, offering support to participants who want to explore their eligibility for NDIS homes. They provide a range of specialist disability accommodation options throughout WA, SA and QLD.


Organic users


Total users


Organic conversions


Total conversion rate

The challenge

Sana Living engaged White Chalk Road in December 2020, with the objective of growing their business through a strategic online marketing campaign. Results focused, they were seeking a partner with the industry expertise and proactive approach required to drive conversions – and in turn their ROI.

The challenge was to build their online presence and increase web traffic and enquiries via a website which was poorly optimised and severely lacking in content.

"Thanks to White Chalk Road Sana Living have more traffic to our website, more leads, more conversions, and also a more functional online presence. Not only did the team at White Chalk Road listen to us and take a real interest in our commercial goals and brand personality; they also delivered a much more informative, interesting and user friendly site within a competitive budget."

Cindy Parsons, Marketing Manager

The process

The results

Sana Living has experienced fantastic results across a number of metrics. Organic keyword rankings have improved hugely, resulting in a 116% increase in organic users and a 135% increase in organic conversions.

Furthermore, total traffic (users from all sources) has grown by 102%, while the overall conversion rate has improved by 41%.

Stats: Dec 2020 – Mar 2022 vs. Dec 2019 – Mar 2021

Speak to an online marketing specialist

Whether it is search engine optimisation, Google Ads, social media management or any of our other services, find out how we can help.