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You’ll be meeting with

Sarah Green

General Manager
Ben O'Callaghan, Search Marketing Executive, White Chalk Road

Ben O’Callaghan

Search Marketing Executive

Ben is one of our brightest new superstar digital marketers here at White Chalk Road.

Graduating in 2023 with a double bachelor degree in marketing and psychology from Curtin University, Ben is new to the SEO industry but is taking what he’s learned from his university studies as well as his previous background in the golfing industry.

When he’s not in the office, he enjoys spending time with family and friends, getting out to the golf course when he can and most importantly, watching the NBA.

My latest insights

What is a Marketing Funnel?

A funnel in marketing describes the path people take from first hearing about your brand to becoming loyal, paying customers. It helps you understand how...
4 min read

What is Remarketing?

If you’ve ever seen remarketing ads after visiting a website, you’ve already experienced one of the most effective online marketing tactics in action. Remarketing is...
5 min read
“Get more customers with Google Ads” text on a digital screen on the Google Ads setup screen before they show users the different Google Ad types.

8 Different Google Ad campaign types and how your business should use them

If you’re learning the types of Google Ads for the first time, this guide will help prepare you for choosing the right ones for your business.

7 min read
Person touching an online shopping cart button.

Shopify SEO: The ultimate guide to improve SEO on Shopify

A custom Shopify SEO campaign can drive more traffic to your eCommerce site, develop your online revenue and improve your eCommerce sales.

6 min read
Micro local ranking locations in Google.

The secret weapon to dominate micro local rankings on Google

Multi-location businesses need a local ranking strategy if they want to succeed online. Learn how to rank for microlocal keywords to improve your website.

6 min read
View all articles

Get in touch

Email
info@whitechalkroad.com.au
Phone
(08) 9361 9534
Address
5/59 Parry Street,
Perth WA 6000
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Let’s talk digital. You go first.

We could talk about digital and social campaigns all day long. Actually, we do. But you’ve got unique goals, and we need to hear them before we can create a strategy just for you – one that’ll keep working. So, let’s talk.

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