Tunnel Vision

Tunnel Vision are Perth’s experts in blocked drains, pipe relining and trenchless plumbing technology, with over 20 years of industry experience and knowledge ready to assist homes and businesses alike across the metropolitan area.


Organic traffic




Google Ads conversion rate


Google Ads conversions

The challenge

Tunnel Vision came to White Chalk Road back in 2015 looking to grow their business presence online and generate more leads for their plumbing and pipe relining services. Our team developed a tailor-made solution involving a combination of multiple SEO avenues and Google Ads management.

The team at Tunnel Vision were intent on their website’s content showcasing them as more than just a simple plumbing business, as their other commercial services offer much more.

“The team at White Chalk Road have been looking after our SEO and web marketing services since late 2015 and have helped us to achieve our goals with getting our brand out there and known. Each team member that we have dealt with has shown interest in who we are, not just as a brand, but as individuals too. I highly recommend the team at White Chalk Road to anyone looking to increase their web presence and visibility to whatever market you belong too.”

Chris Pember, General Manager of Tunnel Vision

The process

The results

Tunnel Vision has seen their online metrics rise at unprecedented rates over the years. Organic keyword rankings have grown immensely, resulting in a 296% increase in organic traffic.

Conversions have also been on the rise, with organic conversions growing by 63.65% and Google Ads conversions increasing by 51.72% – while the Google Ads conversion rate has improved by 38%.

Stats: Jan 2021 – Dec 2021 vs. previous year

Speak to an online marketing specialist

Whether it is search engine optimisation, Google Ads, social media management or any of our other services, find out how we can help.