Centacare Employment and Training

Centacare provides employment, training & support services for disadvantaged members of the community & unemployed job seekers in Perth.

+114%

Overall Conversions

+100%

Conversion Rate

+39%

Search Visibility

+26%

Organic Traffic

Providing useful training and support

Centacare provides employment, training & support services for disadvantaged members of the community & unemployed job seekers in Perth. They deliver a diverse range of flexible and fully accredited adult education, industry training and employment programs from their six training sites across Perth.

Centacare partnered with White Chalk Road in August 2018, on a 50% pro bono basis, to optimise their website for search engines, to help them compete in the highly competitive adult education and training industry.

"WCR have been so generous with their time and efforts to improve our SEO. They have helped boost our business onto the front pages of google and increased sign ups exponentially!"

Danni Smart, Marketing Coordinator

The process

Centacare online success

In their first year of service with White Chalk Road, Centacare’s organic traffic increased 26.29% Year on Year. Their keyword visibility increased from 16% to over 55% for all training course related keywords.

In 2020 Centacare’s organic traffic continues to improve, while we continue to implement their SEO Strategy.

Stats: Feb 19 – Jan 20 vs. previous year

Speak to an online marketing specialist

Whether it is search engine optimisation, Google Ads, social media management or any of our other services, find out how we can help.